What Does it Mean to Learn Organically?
We believe that for learning or communication to really “stick,” organizations need to look to the ways marketers and advertisers design campaigns. Programs that are clever, interactive, multimodal, fun, or even a little provocative will be remembered, and will create change.
Organic learners buy-in because they come to conclusions themselves. Organic communication gets through because it is honest and clear. Employees embrace unrealized truths because they arrive at them on their own. People change how they think and act because they are involved and valued.
We infuse this philosophy into everything we do—whether it is a sales training program for thousands of corporate account managers, a presentation skills workshop for museum staff, recruiting skills for elite military recruiters, or an illustrated “explainer video” to communicate a worldwide company’s mission vision and values.
Our clients’ ideas take root and thrive because we plant them with care.
Our Scalable, Collaborative Process
We assemble the right team - designers, developers, artists, video experts, storytellers, project managers and more, based on the scope and needs of every project. Our nimble business model and process allows us to scale up or scale down to optimize our resources and yours. Our collaborative process often includes:
Needs Analysis
- Interviews, Focus Groups, Surveys, Data Review
- Analysis – from Facts to Observations to Insights
Design
- Identification of desired outcomes and measures of success
- Collaborative Ideation
- Detailed design document
Development
- Campaign/program deliverables development
- Revisions and pilot cycles as appropriate
Implementation
- Professional facilitation
- Train-the-Trainer
- Implementation Support
- Sustainment activities